Gen-Z Voice: UN Women Advocate Anya Thakur on shaping global industries through diversity and sustainability PART 2

By Anya Thakur on Nov 20, 2018 10:07:00 AM

 

This is part of a two-part series with Guest Blogger Anya Thakur and her vision on how brands, retailers and corporations can better connect with Generation Z.

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Gen-Z Voice: UN Women Advocate Anya Thakur on shaping global industries through diversity and sustainability PART 1

By Anya Thakur on Nov 14, 2018 10:58:36 AM

 

This is part of a two-part series with Guest Blogger Anya Thakur and her vision on how brands, retailers and corporations can better connect with Generation Z.

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Gen-Z Shoppers: The Real Scoop

By Carly Martinson on Aug 15, 2018 11:39:00 AM

Carly Martinson is our guest blogger this week. She is a rising Freshman at Babson College, an avid golfer, and resident expert on Gen Z.

As an 18-year old female who has considered shopping to be among my favorite pastimes over the past six years, I feel well qualified to speak on behalf of my fellow Gen-Z consumers when answering the following question:  What is it exactly that attracts young people to browse and spend in some stores and ignore others?   

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A Page from the Amazon Playbook: 3 Ways to Embrace the “Tech Company” Ethos as a Retailer

By Radius8 on May 1, 2018 2:28:04 PM

 

It is a constant and often repeated maxim – the key to Amazon’s success lies in the fact that the online giant behaves more like a tech company than a retailer. This goes much beyond the fact that AWS contributes a tremendous amount of cash to their bottom line. It’s a mindset and a ethos that drives every decision and strategy.

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Gen-Z Voice: What Does Black Friday's Online Migration Mean for Brick-and-Mortar?

By Sara Chopra on Jan 2, 2018 10:28:00 AM

Over a month after this year’s hectic Thanksgiving weekend, the holiday shopping season is winding down, with a week or two of final sales and returns to close out the year. Looking upon the holiday gifts that we purchased a few weeks ago begs the question of Black Friday’s significance in the face of online presences’ rising prominence. No doubt, the continued onslaught of sales and discount throughout the holiday season will affect the final holiday season scorecard for retail.

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Location: The Common Ground between Stores and the Mobile Consumer

By Radius8 on Dec 21, 2017 2:22:56 PM

Fact: Smartphones drove over $2 Billion in Black Friday Sales

Fact: The Average Consumer Spends at least 5X the time on Amazon’s App Compared the Next Most Used Mobile App

 

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Stitch Fix Stock Holding Its Own: What Can “The Rest” of Retail Learn?

By Radius8 on Dec 6, 2017 5:55:38 PM

After a somewhat bumpy start that has come to characterize so many Tech IPOs. Stitch Fix experienced significant growth last week spurred on seemingly by Wall Street’s reaction to a strong holiday shopping weekend. Interestingly enough, Stitch Fix does not seem to fall into a category of retailers typically thought of to have huge bumps during holiday as the buyer is typically shopping for themselves. Never the less, Stitch Fix has long-stood as a benchmark for providing highly curated and personalized service and product to their customers – with the thousands of personal stylists and a heavy investment in data science and AI to back it up.

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Another Black Friday is upon us and the world of retail is gearing up! Is it really new?

By Radius8 on Nov 22, 2017 2:28:08 PM

Of customers polled about their shopping plans for Black Friday, 35% responded that family tradition drives them to the store, 23% pointed to kicking off the holiday and enjoying holiday decorations and displays, and 18% said it’s the best time to browse and shop for the perfect gift for someone on their list.

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Are you Leveraging the ‘Local Advantage’ this Holiday?

By Radius8 on Nov 6, 2017 2:03:19 PM

As the first signs of fall set in this week in the Northeast, I can’t help but wonder how many pairs of shorts hit steep markdown when the weather hardly dipped below 70 degrees for the entire month of October. It’s nobody’s fault, the markdown was planned 12 months or more ago with no significant ability to gauge the ever-volatile fall weather patterns. Without the local data and a method to leverage that data to make an on-the-fly merchandising decision, those shorts languished in the back of every store.

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Gen-Z Voice: Leverage Experience To Drive Holiday Foot Traffic

By Sara Chopra on Oct 24, 2017 2:12:30 PM

As winter months draw near, the holiday season approaches, and alongside it comes the accompanying annual rush of shoppers.  Yet as online vendors edge with competitive pricing and convenience to their customers, according to a recent study by Fung Global Retail and Technology, now is the time for your store to draw in audiences with unique opportunities and experiences.

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How to Leverage Stores and “Play to Win” like Hudson Bay

By Radius8 on Oct 12, 2017 3:41:24 PM

“Closing stores starts a spiral that can’t be stopped,” posited Hudson Bay Company CEO Jerry Storch on stage at Shoptalk in Copenhagen this past Monday. The strategy for 2018 and beyond: Play to Win. Sure, like most retailers, HBC may have a few duds across their chain, but unlike many retailers, they aren’t just closing down stores. Instead, the company which owns the likes of Saks and Lord & Taylor is retooling and investing in underperforming stores, modifying the footprint and concept to better address the local market, and making technology investments that connect stores and online shoppers – driving value to an ever-more integrated set of channels. “Be great in stores and be great online,” according to Storch.

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ShopTalk Europe: Impressive Line-up of Speakers You Won’t Want to Miss!

By Radius8 on Oct 7, 2017 10:53:36 AM

On Monday, the first ever ShopTalk Europe event kicks off in Copenhagen! Top retailers from not just Europe, the US, and around the world will head to the northern European city for this new version of the original, Vegas based event. Shoptalk Europe promises to be a fertile ground for innovators and disruptors looking to the future of retail and the discussions on customer experience, brick and mortar, ecommerce, mobility, logistics, and more.

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A “New Retail” Mantra “Location, Location, Location” becomes “Local, Local, Local” in Today’s Age of Connected Consumers

By Radius8 on Sep 29, 2017 4:27:03 PM

Jack Ma hoists an enormous spider crab out of a pool of water in one of Alibaba’s growing fleet of Hema grocery stores in Shanghai. This is more than just a typical photo opportunity – the 13 Hema supermarkets represent Alibaba investment in “new retail.” The video of a tour of the store, reveals that Hema stores are taking huge leaps in data powered store experiences. Compared to Amazon’s convenience store concepts, Hema takes the connected store experience to a new scale – customers are fully connected to hundreds of thousands of grocery products, including a constantly revolving assortment of fresh produce, meats, and fish. You can shop in store and pick up your items or have them delivered locally within a nearby radius of the store - Hema employees pick, pack, and deliver your order right to your door.

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Gen-Z Voice: Which Social Media Platform is Best for Your Store?

By Sara Chopra on Sep 22, 2017 1:49:45 PM


Today, the digital sphere rules Gen-Z and Millennial interactions more than ever.  From tagging a store with an Instagram post to sharing a new purchase via Snapchat, the technologically-involved customer base has its methods of subconscious peer-to-peer store marketing.  Branded ads, posts, and interactions are just parts of the puzzle of winning over younger shoppers— using the right apps and social media platforms for the desired audience can make all the difference.  With Gen-Zs alone possessing $44 billion in buying power, it’s essential that stores make the right moves when targeting these digitally-connected customers.

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Apple Places a Stake in the Ground with Augmented Reality And Local Experience

By Radius8 on Sep 14, 2017 4:49:41 PM

This week Apple announced two new devices, and with them iOS 11, and Apple’s ARKit. ARKit was announced at WWDC and there have been some cool demos circulating this summer utilizing ARKit, most notably this remake of A-ha’s “Take on Me” (which is definitely worth checking out!) However, this was the first time we could see some compelling demos of the technology on the iPhone. During the demo of the iPhone 8 we saw some other great demos of technology for gaming, a ‘night sky’ constellation map, as well as, a major league baseball game where a spectator in the stands could access information and stats about players on base, just by viewing the field through their phone.

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Move Aside Millennials, Gen Z Loves the Store Even More

By Radius8 on Sep 8, 2017 3:12:54 PM

98% of Generation Z are walking into stores on a regular basis according to a study by IBM, and greater than 60% actually prefer shopping in store according to Accenture. That’s higher compared to the older Millennial cohort. 

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Millennials Actually Love Stores but do the Numbers Back It Up?

By Radius8 on Aug 30, 2017 5:17:00 PM

It has been an interesting couple of weeks for retail. While earnings reports for traditional mall retailers, perhaps not surprisingly slumped. A slew of other retailers, notably those who have been investing in integrated store experiences and embracing innovation like Nordstrom, reported positive earnings and actual growth in same store growth. Other retailers continue to tweak their current foot print allocations and invest in technology also reported positive numbers. Those included Williams-Sonoma, Abercrombie & Fitch, PVH, Dollar Tree, Burlington Stores, Guess and PVH. This forced Wall Street to admit that perhaps the current doom and gloom retail outlook is not nearly as bad as it may seem. 

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Sephora Launches New Social Platform, at the Forefront of “Experiential Retail”

By Radius8 on Aug 17, 2017 4:45:31 PM

 

Last week, I wrote about an emerging trend- retailers who are creating unique social experiences on their websites that engage shoppers, increase dwell time and return visits, provide new layers of social proof, and ultimately drive sales and conversion. Amazon has been leading the charge with their new “Spark” program a social experience built on top of their ecommerce site. Other retailers have integrated social aspects to their ecommerce experiences utilizing customer-generated tags, ‘likes’ and other social inputs.

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Social Selling No Longer for Just Social Media

By Radius8 on Aug 10, 2017 4:48:32 PM

There is no denying that Social Media dominates the digital attention of today’s customers- 81% of Americans visit some form of social media daily. This captive audience presents a tremendous opportunity to turn ‘like’ moments into ‘buy’ moments. As a result, Facebook, Instagram, Pinterest, and Twitter have all rolled out some form of buyable posts, pins, grams, and various other shopping opportunities directly in user’s social feeds. While Facebook and Instagram appear to be having some success in this realm, Pinterest has struggled with their shopping platform and Twitter outright abandoned their efforts. Social shopping presents a unique challenge in striking the right balance of social and shopping to make the experience feel natural.

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Retail’s “Uncanny Valley” - Amazon Brands

By Radius8 on Jul 28, 2017 3:16:08 PM

There is no denying the dominance Amazon has exerted in the retail world. When it comes to convenience Amazon reigns supreme. Their annual Prime Day set new records for traffic and sales. Much of these sales were driven by sales of Amazon brands, especially in the technology category. 

Recently Amazon has greatly expanded their efforts on brand creation especially into the apparel space. While their electronics and CPG brands have been widely successful the jury is still out on whether customers will embrace these Amazon apparel brands.

Topics: Amazon Brands
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GEN-Z VOICE: From URLs to IRL: Learning to Speak the Language of Gen-Z

By Sara Chopra on Jul 19, 2017 2:06:48 PM

This week we're featuring a guest post from our resident expert on all things Gen-Z - Sara Chopra

Brands constantly attempt to connect with Gen-Z customers, the digitally native generation heavily sought-after by companies, initiatives, and organizations.  However, despite this desire and goal of attracting younger audiences, businesses continue to turn out tone-deaf campaigns and advertisements aimed at this under-21 demographic.

With over $44 billion in buying power, this customer base is a gold mine for brands and stores.   But it takes more than just products, mobile presence, and social media pages to catch up to the younger crowd.  Learn to speak the language of Gen-Z with these tips to maximize online-to-offline movement.

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Gen-Z Voice: Snapchat’s “Paperclip” Introduces New White Space Opportunity to Retailers

By Sara Chopra on Jul 12, 2017 2:02:58 PM

This week we're featuring a guest post from our resident expert on all things Gen-Z - Sara Chopra

Snap, Inc. has developed a new way to connect businesses with customers.  Last Wednesday, Snapchat introduced its new Paperclip update— the app’s first non-paid feature that allows direct linking to website URLs.  Users now have the opportunity to share webpages in conjunction with their Snaps, as well as view links embedded in their friends’ Snaps and Stories.

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Amazon "King of Showrooming," Patents technology to Prevent Showrooming in Brick and Mortar

By Radius8 on Jul 7, 2017 12:21:50 PM

 
There isn’t a brick and mortar retailer that isn’t familiar with the concept of showrooming, when customers visit a physical store to research, try-on, and experience a product then purchase the item online for a cheaper price from another vendor. It’s a shopping paradigm that has been accelerated by the rise of mobile shopping, where consumers can instant price compare while in store. Perhaps no retailer has benefited more from the showrooming phenomena than Amazon.
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Gen-Z Voice: What Yoga Taught Me About My Generation and Retail

By Sara Chopra on Jun 29, 2017 5:23:59 PM

This week we're featuring a guest post from our resident expert on all things Gen-Z - Sara Chopra

Last Wednesday, crowds of young women flocked to New York City’s Times Square, turquoise blue yoga mats in hand.  Here, right outside American Eagle Outfitters’ Aerie store (their women’s loungewear branch), thousands convened for the brand’s “Mind Over Madness” Summer Solstice yoga event.

 

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Tipping Point- Amazon Turns to the Store in a Big Way

By Radius8 on Jun 23, 2017 9:26:30 AM

Last week Amazon announced that it would be buying grocery retailer Whole Foods for $13.7 billion. At one fell swoop, Amazon has done what many of us have been predicting for some time now and moved into Brick and Mortar in a big way. It’s not surprising that after experimenting with a handful of pilot Amazon locations, the retailer made a big splash into Whole Foods' 435 locations.

 

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What Does Fabletics Know that Other Retailers are Missing?

By Radius8 on Jun 15, 2017 8:08:25 PM

At IRCE this week Gregg Throgmartin, Fabletics President and General Manager, flipped the retail script and pointed to stores as the secret to the brand’s explosive Ecommerce growth. Fabletics is actively using their 18 and growing store footprint to change the digital store front of their website.

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Innovator Spotlight: ULTA is “ULTA-RIFFIC”

By Radius8 on Jun 2, 2017 8:20:26 AM

As temperatures finally begin to warm, so does, to some extent the retail climate. We are still in a tumultuous retail climate, but some bright spots are beginning to emerge in the retail landscape.

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Bridging the Personalization Gap: It Doesn’t Have to Be a Guessing Game

By Radius8 on May 25, 2017 6:27:02 PM

Stitch Fix, arguably one of the most disruptive retailers today, relies on deep personalization to connect with their customers. It’s not a surprise then that the online retailer employees over 60 data scientists. What might surprise you is that they still rely on the personal touch of 1000s of stylists to make sure that every customer receives the perfect ‘fix’ – what they call their box of curated items sent directly to the consumer’s door.

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Finding New Ways to Measure the Store: Are Same-Store Sales Still Relevant?

By Radius8 on May 18, 2017 8:30:13 AM

Same-store sales have long been the metric by which the retail industry measures the success and failure of brick and mortar stores. Measuring the change from year-to-year of a retailer's sales, in a fixed base of stores, for a given month, this statistic stood unchallenged throughout the 20th century.

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Even a Lemonade Stand Can Do It – Learning to be More Like Amazon at the Retail Innovation Conference

By Radius8 on May 12, 2017 6:57:45 PM

As hundreds gathered for the opening address at the Retail Innovation Conference in NYC this past week, every retailer had the same thing on their mind: Amazon. When keynote speaker Bryan Eisenberg hit the stage his message was being like Amazon is easy, so easy in fact, that even a lemonade stand can do It. The message: the challenge retailers are facing is not about understanding how Amazon does what it does. Per Eisenberg, it’s simple – focus on the customer in everything you do. The challenge for every other retailer is executing that strategy when faced with the organizational silos that cause retailers to lose sight of customers when key business decisions are made. 

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Amazon’s Echo Look-A Shot Across the Apparel Bow?

By Radius8 on May 4, 2017 12:45:24 PM

Last week Amazon announced the launch of the newest iteration of their home assistant - Echo Look. As initial reactions to the announcement rolled in, it’s becoming evident that Echo Look is Amazon’s way of placing a target on the backs of apparel retail.

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Retail ‘Chicken Little’ -The Sky is Falling! or Is it?

By Radius8 on Apr 26, 2017 3:29:30 PM

If the headlines are to be believed, retail is in a death spiral and it won’t be long before every brick and mortar retailer closes up shop, and Amazon win’s the Ecommerce battle crushing or acquiring its competition.

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Transforming “Store Locator” from Zero to Hero with “Shop Local”

By Radius8 on Apr 21, 2017 3:25:05 PM

Store Locator (noun)- A part of the website, often hidden to the user, that displays hours and locations of a retail store. Often the only significant online presence for the physical store. Presents minimal value to customers who often turn to Google to find the store. 

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Finding Store Growth Opportunities in an Uncertain Retail Climate

By Radius8 on Apr 12, 2017 5:31:52 PM

There is no shying away from the fact that 2017 has seen some of the most aggressive retail store closings since the last recession, and by some projections, we may even outpace store closures figures from 2008. However, simply looking at top level numbers for store closings only tells part of the picture of what’s happening in retail. There is no doubt that the industry is undergoing a correction brought on by Ecommerce, but at the same time the store remains an essential pillar in retail, albeit in a changing role. 

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Mobile - the Gateway to Your Store

By Radius8 on Apr 5, 2017 9:27:43 PM

Mobile is rapidly becoming the defacto shopping platform. We’ve seen the signs for a while now, but it seems that we are rapidly nearing a tipping point in the desktop vs. mobile shopping paradigm, which started with explosive mobile revenue over the Cyber Monday/Black Friday shopping weekend in 2016. The shift that we are experiencing will only be accelerated as the first wave of theGen Z cohort graduates from college and starts generating and spending their own income. Keep in mind that while the rest of us merely “adopted” mobile devices, Gen Z was born into mobile, and don’t know a world without it. With the ever-growing convenience provided by our mobile devices and the growth of new, mobile-centric shopper cohorts, if you’re not looking at retail through a mobile-lens, you better start now.

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Leveraging Outlet Stores, a Bright Spot in Retailing

By Radius8 on Mar 30, 2017 4:08:16 PM

Today’s consumer is more driven by deals and discounts than ever before. This is why we see retailers like TJX experiencing unprecedented growth, while the rest of retail struggles to get foot traffic through the door.

Off-price retailing isn’t a no brainer however. Retailers that have both full-price stores and discount outlets face challenges in today’s retail environment. 

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Shoptalk II: The Sequel Lives Up to The Original

By Radius8 on Mar 24, 2017 10:11:04 AM

As the week comes to an end, it is apparent that the second annual Shoptalk will occupy a place alongside such great sequels as The Empire Strikes Back, Aliens, and The Godfather: Part II. Like the Empire Strikes Back, Shoptalk II was full of surprises and new technologies.

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Shoptalk: ‘The Times, They are a Changin’

By Radius8 on Mar 16, 2017 12:00:00 AM

In less than a week, retail’s most notable innovators, visionaries, and influencers will gather at the Aria in Las Vegas to talk shop, brainstorm, and share ideas on the future of retail at the 2nd annual Shoptalk. Hundreds of retail CEOs, Investors, Press, and Influencers will be in attendance. Like a verse from Dylan’s classic tune ‘The Times, They are a Changin’ and they are changing rapidly, for retail.

Topics: Retail Ecommerce
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For Retail, March Comes in Like a Lion

By Radius8 on Mar 9, 2017 12:00:00 AM

The old adage that March “comes in like a lion, and out like a lamb” may not be holding true for the unseasonably warm weather we’ve been experienced so far this month, but for some retailers, the month of March has been unseasonably harsh.

Topics: Retail Ecommerce
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Department Stores and Off-price: What it Means for Brick and Mortar Retail

By Radius8 on Mar 2, 2017 12:00:00 AM

Initially, seeing that JC Penny announced that it would be closing 140 stores this year, one might conclude that the same story as we’ve seen with the likes of Macy’s and Sears — cut stores for temporary cost savings with no well-defined future strategy. In contrast, JC Penny made the announcement on the heels of strong sales following the holiday shopping season where investment in experiences like the “store within-store” Sephora and home sections drove sales growth. Per Penny’s statement, closing these 140 stores will free up resources to double down on the brick and mortar experience in the remaining fleet.

Topics: Retail Ecommerce
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What Does Omnichannel Mean in 2017?

By Radius8 on Feb 23, 2017 12:00:00 AM

Omnichannel…ask any retailer or solution provider and it must rank near the top of the list of retail’s most overused buzzwords. What does omnichannel mean in the year 2017?


It has been declared dead by some. Others say that retail has moved on to bigger and better things. Still others have simply decided the name omnichannel no longer suits them instead, using “distributed commerce,” “all-channel,” or other just as vague but not quite as overused terms.

Topics: Retail Ecommerce
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Pioneering Start-up Retailer Struggles, Aims to Cut Costs but Lacks Plan to Grow Sales

By Radius8 on Feb 16, 2017 12:00:00 AM


A start-up retailer, founded on selling just one product category, rapidly gains traction by delivering the product to your door faster and more efficiently than any of its contemporaries. They do all of this while providing better prices, a higher level of customer service, and greater convenience than your local brick and mortar stores.

Topics: Retail Ecommerce
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Taking the Pulse: Retail 2017

By Radius8 on Feb 7, 2017 12:00:00 AM

We’re just over a month into 2017, a year that many, including myself, have slated to be a transformative
year for retail. While many retailers are likely to prosper, many will struggle, with department stores identified as a segment facing adversity this year by
Moody’s. The shake up across retail has already started. We saw these major shake ups already in just the past month:

Topics: Retail Ecommerce
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Gen Z is Coming, New Retail is the Answer

By Radius8 on Jan 31, 2017 12:00:00 AM

Recently HRC Retail Advisory reported that just 3 years from now in 2020, Gen Z will represent 40% of the US population. This rapidly growing customer segment, who are currently between the ages of 10 and 17, will represent enormous influence on the face of retail in the coming years. Importantly, the way Gen Z will demand to shop represents a significant departure from even what the Millennial Generation desires. Remember, many of these Gen Z individuals can’t remember a world without iPhones, and to them the first-gen iPod may as well be a piece of vinyl.

Topics: Retail Ecommerce
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A look back on NRF

By Radius8 on Jan 24, 2017 12:00:00 AM

As many of us did, I walked the floor of NRF last week, meeting and greeting, discussing retail trends and new solutions.

Solutions…

There were so many solutions to a wide variety of different problems. However, on Wednesday morning, reflecting at the conclusion of NRF, I couldn’t help but ask, are we solving the right problems as an industry?

Topics: Retail Ecommerce
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2017 is the year of “New Retail” for Innovators

By Radius8 on Jan 14, 2017 12:00:00 AM

In 2012, the Kodak Camera company declared bankruptcy. The rise of the digital camera had ultimately driven the company into the ground. What some people are surprised to learn is that, Kodak actually invented the first digital camera in 1975. It wasn’t about Kodak’s technological abilities, but rather a mindset that ultimately doomed the company. Their lack of commitment to push innovation and a philosophical path of slow and iterative change allowed their competitors to best them.

Topics: Retail Ecommerce
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Discount Driven Consumers Eating into Holiday e-Commerce Profits

By Radius8 on Jan 10, 2017 12:00:00 AM

According to International Council of Shopping Centers (ICSC) increased consumer spending drove a strong holiday season with consumers reporting to have spent an additional 16% over last year’s holiday season. While this bolstered sales, retailers still faced the cost of fulfillment and a discount driven consumer placed significant pressure on margins according to a number of early analyst reports. The fact is retailers continue to struggle in the world of fast-free fulfillment where even Amazon has faced challenges with keeping a lid on costs.

Topics: Retail Ecommerce
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Looking forward to NRF 2017!

By Radius8 on Jan 4, 2017 12:00:00 AM

Happy 2017 to everyone! This year is looking to be another pivotal one for retail as technology continues to drive new innovations, solutions, and evolutions. It’s all kicking off at the National Retail Federation’s Big Show in New York where over 30,000 retail executives, technology solution providers, innovators, and analytics will get together for the biggest US retail trade show.

Topics: Retail Ecommerce
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Looking to 2017: Disrupt Where it Makes a Difference

By Radius8 on Dec 20, 2016 12:00:00 AM

This year has been tumultuous for retail and has many retailers looking for disruptive solutions to change the game in the coming year. Despite the challenges facing retail, the good news is that this year has showed that there is plenty of opportunity for disruption in retail including new retailing models, innovative technology solutions, and creative marketing strategies.

Topics: Retail Ecommerce
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2017 is all about mobile. Are you ready?

By Radius8 on Dec 13, 2016 12:00:00 AM

It has been an explosive holiday season for mobile retail. For the first time ever, mobile purchases exceeded a one day total of $1 billion on Black Friday. Then on Cyber Monday, mobile accounted for 35% percent of the day’s total sales.

Topics: Retail Ecommerce
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Brick and Mortar Climate Change: Are we Looking at the Weather Station Data?

By Radius8 on Dec 6, 2016 12:00:00 AM

The recent COP22 climate summit in Marrakech had me thinking about the volumes of data that scientists must aggregate and analyze; systematically applying analytical processes over top of dynamical systems and rich data models. From such processes, important conclusions are drawn and by most accounts, the stakes couldn’t be higher. After some consideration, it becomes clear that the data and the analytics draw upon building blocks. Looking closer, we realize that those building blocks often rely upon the lowliest of unnoticed of fixtures: the weather station.

Topics: Retail Ecommerce
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Black Friday and Cyber Monday Online Sales Grow: Will Fulfillment Costs Eat into Profits?

By Radius8 on Nov 29, 2016 12:00:00 AM

With initial reports already streaming in, online sales over the holiday shopping weekend were huge. Early analysis points to a 20% growth in digital sales compared to last year according to Adobe Digital Insights. Black Friday sales online were the highest ever, marking the first time when mobile devices accounted for over $1 billion in one-day total sales. Overall, online sales continued in a year over year trend of growth for the holiday shopping weekend.

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Retail Reckoning: Black Friday 2016 Shake-up

By Radius8 on Nov 22, 2016 12:00:00 AM

This year, as always, Black Friday will be a critical day for retail, especially those with traditional brick and mortar footprints. Last year, online shoppers roughly equaled those that ventured into the store according to Bloomberg. Many of those online shoppers spent money with pure-play online retailers like Amazon.

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What’s Old is New Again: Why High Fashion Brands Are Turning to Brick and Mortar

By Radius8 on Nov 15, 2016 12:00:00 AM

Brands are increasingly turning to opening brick and mortar store according to a recent article in the New York Times. For these brands opening brick and mortar stores is a high growth proposition. As the article highlights, British designer Lee Broom experienced near 50% growth in US sales through opening a direct-to-consumer physical presence in SOHO this past spring.

Topics: Retail Ecommerce
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Instagram Joins the Social Shopping Party

By Radius8 on Nov 9, 2016 12:00:00 AM

Instagram is dipping its toes into the world of social shopping, announcing a test launch of shoppable tags on photos from 20 retail partners. The new tags will allow customers using Instagram’s mobile app to connect directly to products that are featured in photos from retailers like JackThreads and Kate Spade. When customers tap on tags, a limited product detail page within the Instagram App is revealed which displays price, description, and additional product images. Customers then have the option to complete the transaction by tapping “Shop Now” which navigates to the retailer’s e-commerce site.

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Free Shipping and Returns: Sustainable?

By Radius8 on Nov 1, 2016 12:00:00 AM

There’s no doubt that fast and free shipping and returns has become a customer expectation, largely due to the influence of Amazon. Most retailers have been forced to follow in Amazon’s footsteps providing free shipping and returns to their customers. As consumers, we have become expectant of this unbridled convenience.

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Retail Trend Watch: Reserve and Try at Nordstrom

By Radius8 on Oct 25, 2016 12:00:00 AM

I love to focus on how a traditional retailer can better leverage their physical stores to compete with online retail, raise their bottom lines, and better capitalize on existing investments. One great example of this is Nordstrom. The department store retailer recently announced “Reserve and Try” functionality on their mobile app. Customers simply select items they’d like to try on in store and once they visit the store, their reserved items are ready to try on.

Topics: Retail Ecommerce
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Webrooming and Showrooming to be even bigger this holiday season!

By Radius8 on Oct 18, 2016 12:00:00 AM

According to a recent study on holiday shopping by Accenture, this holiday season will see significant growth in retail spending, however, consumers will continue to be extremely price conscious in a recovering economy. Consumers will want to maximize the information they have to make the most informed decision. In fact, 81% of shoppers polled in the survey will participate in either showrooming, trying products in store before buying online, or webrooming, researching online before making a purchase in store.

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The store of the future is just around the corner!

By Radius8 on Oct 11, 2016 5:18:00 AM

There’s no way around it: Today’s brick and mortar retailer needs creative new tools to better compete in the intensifying shopping world with a savvy consumer who is browsing, searching and shopping across multiple channels. What does that mean? Stores need to become more like websites, because today’s shopper isn’t willing to compromise the personal touch found in brick and mortar or the convenience of their mobile devices.

What if the shopping experience could be like this?

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At Shop.org Retail’s Digital Summit, Evolution of Retail was at the Forefront

By Radius8 on Oct 4, 2016 5:24:00 AM

Last week, we spent a few days in Dallas gathering with the digital leaders of retail at Shop.org Retail’s Digital Summit. The team at Radius8 had a great time demoing our technology for those in attendance. Especially, our new Facebook functionality which we announced last week (Press Release).

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Radius8 announces new capabilities at Shop.org conference

By Radius8 on Sep 28, 2016 5:31:00 AM

Today, Radius8 announced new capabilities. R8 Social will allow retailers to take the power of their local stores to Facebook in order to drive foot traffic to their brick and mortar stores. Specifically, R8 Social empowers retailers to seamlessly populate Facebook sponsored posts from the Radius8 management console. Powered by Radius8’s trends and analytics platform, local products that are in-stock and highly relevant to the marketplace will be featured in Facebook sponsored ads. Our announcement comes at an exciting time, with Facebook also moving towards supporting local retailing.

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Calling all VPs of Store Ops and the like to Attend Retail’s Digital Summit

By Radius8 on Sep 20, 2016 12:00:00 AM

In one week, thousands of retailers, solution providers and technology experts will arrive in Dallas, Texas to attend what many consider to be the de facto digital event in retail: Shop.org’s Retail’s Digital Summit. As I perused attendee lists from previous years, the titles that come up again and again are CTO, VP E-commerce and Director of E-commerce. Noticeably absent is the presence of virtually any titles associated with physical stores (VP of Store Operations, Store Systems, etc). To most this is no surprise, as even in today’s omni-channel focused climate, there is still a great divide between Brick and Mortar and digital.

Topics: Retail Ecommerce
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Entice holiday shopper by keeping it online and local

By Radius8 on Sep 13, 2016 5:49:00 AM

If you have brick and mortar stores, capturing quality foot traffic will be the key to success this holiday season.

Despite foot traffic continuing its year after year slump, 91% of shoppers are still making in-store holiday purchases according to the Wall Street Journal. However, the dollars spent by those shoppers that did shop in store, on average continues to rise. If you can entice them, in-store shoppers are extremely valuable. While most shoppers are still going to make in-store purchases this holiday season, they are going to expect retailers to bring the in-store experience to them online.

Topics: Retail Ecommerce
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A New Perspective on the Reverse Logistics Workflow

By Radius8 on Sep 7, 2016 12:00:00 AM

Increasing numbers of online shoppers has caused a growing problem with returns as online shoppers are often more likely to return merchandise because they were unable to try it on or interact with it before purchase. In 2015 consumers returned nearly $260.5 billion worth of merchandise, representing 8% of total retail sales. Returns are cutting into retail profits on average 10%-20%.

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Do you have a Chief Conversion Officer?

By Radius8 on Aug 30, 2016 6:07:00 AM

Conversion rates are arguably one of the most important metrics in determining the health of your retail business. The industry average ecommerce conversion rate is in the ballpark of 2–3%, with a much lower average conversion rate seen on smartphones vs. desktop. In today’s world, where e-commerce has significantly matured, why is a conversion rate of a couple of percentage points still considered okay?

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Retail in Despair: Omnichannel does not seem to be the answer. So what is?

By Radius8 on Aug 16, 2016 12:00:00 AM

This past week, Macy’s announced that it will close of 100 stores, or 15% of its brick and mortar footprint, in 2017. Macy’s is not an anomaly, Ralph Lauren recently announced the closure of around 50 of its retail locations and other retailers like Kohl’s, Sears, and Men’s Warehouse have put an unbelievable number of stores on the chopping block this year.

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Businesses and Brands Increasingly turning to Facebook to Connect with Consumers

By Radius8 on Aug 9, 2016 12:00:00 AM

On the heels of a stellar earning report at the end of July, Facebook just announced plans to revamp their brand pages, a move aimed at ensuring that their revenue streams from brands continue to drive company value.

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Birkenstock Brand Walks Away from Amazon due to Surge in Counterfeits — Will Other Brands Follow?

By Radius8 on Aug 1, 2016 6:32:00 AM

Footwear brand Birkenstock announced that starting January 1, it would no longer directly sell products on Amazon due to growing numbers of counterfeit items found on the online marketplace. In addition, Birkenstock USA will bar authorized resellers from selling items on Amazon’s marketplace.

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Mobile Web vs. Mobile Apps. How Do They Stack Up?

By Radius8 on Jul 25, 2016 6:42:00 AM

In 2015 Google announced that the number of searches conducted on mobile worldwide exceeded those on desktop for the first time in history. It comes as no surprise that mobile is quickly become the dominant platform for shoppers. The device you carry with you everywhere is poised to become the one that you shop on the most. It’s estimated that by 2020 over $284 billion in sales (45% of total e-commerce sales) will be completed on mobile devices according to Business Insider.

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Insights from UPS annual study: 5 Online-to-Offline (O2O) Statistics Retailers should know!

By Radius8 on Jul 18, 2016 12:00:00 AM

The 5th annual “UPS Pulse of the Online Shopper” report was released last week. The report mainly focused on challenges retailers face in keeping up with ever changing consumer behaviors resulting in loss of revenue.

However, there is great opportunity for retailers to address these new aspects of consumer behavior. The report pointed to three foundational trends that are driving growth in the retail environment by successfully blending the line between online and in-store customer experience. These trends: “Digital Fuels Growth,” “Smart Phones are the Driving Force of Change,” and “Cross-Channel Purchases are Growing” highlight the increasing importance of Online-to-Offline (O2O) strategies and are especially relevant for retailers struggling in today’s climate. I picked out five statistics from the report that I found to be particularly compelling:

Topics: Retail Ecommerce
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Shoptalk Wrap-up: The Buzz is all about Local!

By Radius8 on Jul 18, 2016 12:00:00 AM

As everyone returns home from Vegas after the very first Shoptalk, I’m thrilled to have officially launched our company, Radius8, at Shoptalk’s inaugural event. It was an exciting couple of days! Special thanks go out to the crew at Shoptalk, Deborah Weinswig, and the judges at the Startup Pitch competition.

Topics: Retail Ecommerce
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Reshaping Retail with the “Four Quadrant Disruptors Framework”

By Radius8 on Jul 18, 2016 12:00:00 AM

I just returned from the Internet Retailer Conference and Exhibition (IRCE) in Chicago where I had the opportunity to present Radius8 at the Fit For Commerce Innovation Theater. It was great to work with the team at Fit For Commerce and have the opportunity to present our perspective on the challenges facing brick and mortar retail today.

Topics: Retail Startup
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The Millennial Generation: Revolutionizing the Way We Shop

By Radius8 on Jul 18, 2016 12:00:00 AM

The Millennial generation, born between 1980 and 2000, represent the first “digital” generation and are probably the most influential when it comes to revolutionizing the shopping experience. Turning to their devices to influence every aspect of their daily lives, Millennials are forcing retailers to rethink how they attract and communicate with consumers. With eighty million millennials in America today, (about a quarter of the US population), representing $200 billion in annual buying power, this is definitely a demographic retailers need to pay attention to.

Topics: Retail Ecommerce
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Facebook and Retail, the Next Frontier of Innovation

By Radius8 on Jul 18, 2016 12:00:00 AM

We all know that Facebook dominates as the largest on-line social network and now they are looking to dominate a new space, retail. It makes sense. Why not leverage the place that commands so much of your time and focus into a place where you can easily shop? And to make it even more convenient, shop locally. Facebook recently announced a host of new features aimed at allowing retailers to connect customer behavior on Facebook to purchases in brick and mortar stores. This solution will help retailers shed light on a much sought after but difficult to measure conversion metric.

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Pokémon Go Fever and What Retailers Can Learn from It

By Radius8 on Jul 18, 2016 12:00:00 AM

The Augmented Reality (AR) game Pokémon Go, the latest installment in the Pokémon franchise, has exploded last week and dominated headlines. The mobile game, which allows players to capture fictional creatures called Pokémon, connects in game content with physical world using GPS location to dynamically display different types of Pokémon based on a users location. For example, if you’re near a lake you will be able to capture “water-type” Pokémon while NYC users have reported a high-concentrations of rat-like and pigeon-like Pokémon. This contextual experience between physical and virtual realm has driven millions of Android and iOS users to download the game.

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It’s “Black Friday” in July again! Amazon Prime Day is here and Walmart has responded.

By Radius8 on Jul 12, 2016 12:00:00 AM

Tomorrow, July 12th, marks the second annual Amazon Prime Day. Last year, Prime Day which is Amazon’s attempt to essentially recreate Black Friday in July, drove 179 million shoppers to their mobile devices and desktops where they visited not just Amazon but also the sites of US retailers as a whole. By comparison 248 million people shopped online on Black Friday, 219 million on Cyber Monday, and 216 million on Thanksgiving. For a day in the middle of July, a typically slow time for retailers, 179 million is an impressive number.

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Pinterest Adds New “Amazon-like” Features to Make Shopping Easier, but Will Consumers Bite?

By Radius8 on Jul 8, 2016 12:00:00 AM

Pinterest, a pillar of “social shopping” announced the launch of new features aimed at providing a one-stop shop buying experience for consumers. According to Adweek, the new “amazon-like” functionality allows Pinterest users to seamlessly add items from multiple retailers into a single cart and then checkout via the Pinterest platform, without ever leaving the site. Pinterest is also introducing a feature that uses visual search to let people search for similar items shown within a post. Finally, they have chosen to expand the “buyable pin” or the buy button to their web platform. All these updates come at a time when Pinterest, valued at over $11 billion, is trying to separate itself from the likes of Facebook and Twitter, which offer limited social shopping capabilities in comparison.

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Got Foot Traffic?

By Radius8 on Jun 3, 2016 12:00:00 AM

Earlier this week Abercrombie and Chico’s both cited challenges in driving customer foot traffic to store locations as a major factor contributing to lower than expected earnings. For most retailers, the convenience of e-commerce has placed increasing pressure on getting customers into the stores. According to WSJ and Retail Metrix store foot traffic fell 6.4% this past November and December.

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From Shoptalk to RECon: The Future of Brick and Mortar Retail

By Radius8 on May 27, 2016 12:00:00 AM

It’s been an exciting couple of weeks! After launching Radius8 at Shoptalk, we returned to Vegas this week for ICSC RECon (International Council of Shopping Centers Retail Real Estate Convention) where Radius8 was featured as one of nine companies in the RECon16 Innovation Lounge. I had the privilege and honor of presenting our platform as one of the leading new technologies for retail for 2016.

Topics: Retail Ecommerce
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