Over a month after this year’s hectic Thanksgiving weekend, the holiday shopping season is winding down, with a week or two of final sales and returns to close out the year. Looking upon the holiday gifts that we purchased a few weeks ago begs the question of Black Friday’s significance in the face of online presences’ rising prominence. No doubt, the continued onslaught of sales and discount throughout the holiday season will affect the final holiday season scorecard for retail.
As the first signs of fall set in this week in the Northeast, I can’t help but wonder how many pairs of shorts hit steep markdown when the weather hardly dipped below 70 degrees for the entire month of October. It’s nobody’s fault, the markdown was planned 12 months or more ago with no significant ability to gauge the ever-volatile fall weather patterns. Without the local data and a method to leverage that data to make an on-the-fly merchandising decision, those shorts languished in the back of every store.