Location: The Common Ground between Stores and the Mobile Consumer

By Radius8 on Dec 21, 2017 2:22:56 PM

Fact: Smartphones drove over $2 Billion in Black Friday Sales

Fact: The Average Consumer Spends at least 5X the time on Amazon’s App Compared the Next Most Used Mobile App

 

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Transforming “Store Locator” from Zero to Hero with “Shop Local”

By Radius8 on Apr 21, 2017 3:25:05 PM

Store Locator (noun)- A part of the website, often hidden to the user, that displays hours and locations of a retail store. Often the only significant online presence for the physical store. Presents minimal value to customers who often turn to Google to find the store. 

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Mobile - the Gateway to Your Store

By Radius8 on Apr 5, 2017 9:27:43 PM

Mobile is rapidly becoming the defacto shopping platform. We’ve seen the signs for a while now, but it seems that we are rapidly nearing a tipping point in the desktop vs. mobile shopping paradigm, which started with explosive mobile revenue over the Cyber Monday/Black Friday shopping weekend in 2016. The shift that we are experiencing will only be accelerated as the first wave of theGen Z cohort graduates from college and starts generating and spending their own income. Keep in mind that while the rest of us merely “adopted” mobile devices, Gen Z was born into mobile, and don’t know a world without it. With the ever-growing convenience provided by our mobile devices and the growth of new, mobile-centric shopper cohorts, if you’re not looking at retail through a mobile-lens, you better start now.

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Mobile Web vs. Mobile Apps. How Do They Stack Up?

By Radius8 on Jul 25, 2016 6:42:00 AM

In 2015 Google announced that the number of searches conducted on mobile worldwide exceeded those on desktop for the first time in history. It comes as no surprise that mobile is quickly become the dominant platform for shoppers. The device you carry with you everywhere is poised to become the one that you shop on the most. It’s estimated that by 2020 over $284 billion in sales (45% of total e-commerce sales) will be completed on mobile devices according to Business Insider.

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